Jay-Z Picks Himself ... For 2027 Super Bowl

Published October 20, 2026 5:26 AM PDT

Well, that was easy ... Jay-Z -- the key decision-maker on who performs each year at the Super Bowl -- has made his choice for this year's big game, and it's none other than himself!

That's right ... according to Puck News ... the rap mogul thought about who would take the stage for weeks at the biggest sports event, and then ultimately decided that he would be the perfect pick.

Multiple sources tell the media outlet that Jay choosing Jay was a "more compelling" idea than picking Miley Cyrus and Justin Bieber, both of whom were reportedly under consideration for Super Bowl LXI. This year's Super Bowl will take place at SoFi Stadium on Feb. 14, 2027.

In 2019, Jay's Roc Nation reportedly secured a $5 million-a-year deal to produce the halftime show performance -- and the company re-upped the deal in 2024 for another 5 years.

But for Jay, the SB halftime performances haven't always been without controversy. Last year's Bad Bunny selection stirred up a mountain of backlash, mainly because BB performed only in Spanish, prompting conservatives to criticize him because some Americans couldn't understand the words.

So, this year's selection certainly feels like a lot less of a headache for the NFL given that Jay pretty much runs the whole show.

As we first reported, Justin Bieber and Harry Styles were on Roc Nation's wish list.

Let the countdown begin ... only 117 days until we get to see Jay take the stage at the Super Bowl.